Tag: engagement

    The below information was drawn from the 2018 Q3 Global Digital Snapshot report.   Key #1 - Facebook still rules the roost     With Facebook reporting 2.2 billion active users, “That’s up 67 million – or three percent – compared to the previous quarter, which is all the more remarkable when we consider the challenges...

It may be triple digits outside, but we're thinking cool thoughts as we're gearing up for the holiday shopping season. And why should we care so much about marketing 5 months in advance?   According to the National Retail Federation, sales in the holiday season (November and December) account for as much 30% of a...

Of the over 2 billion active Facebook users, there are approximately 1.45 billion that log on daily (Facebook).   With these numbers and the ridiculously low (most often free) investment, Facebook is a small business owner’s marketing dream.   Since there are so many people to reach on Facebook, business owners often make the mistake...

  “What exactly is it that you do?”   As a social media marketer, I hear that question from small business owners all the time.   My answer is simple – We do what you do.       Sure we manage all areas of social media for our clients – from Twitter, to Facebook,...

  I work with a lot of restaurants and small business owners and these are the four most common mistakes I find when evaluating their current social media strategy.   1. Lack of content Content is key! No matter what platform you’re working with, if your content is lacking so is your engagement. Whether it...

  Does your brand have a voice?   Does your social media content actually engage fans?   Content marketing is not just for marketers. As a restaurant or small business owner, you can create high quality and engaging content on social media. Here are four tips to consider as you create content for your brand....

  In this article, we’re looking at two reasons that Facebook is the ultimate social media platform for your small business or restaurant.   Two facts that prove everybody is on Facebook:   Popularity Demographics   When it comes to social media marketing, we see the same mistakes small business owners make over and over...

  Recently, our clients have all been asking the same question - How has the recent Facebook privacy scandal affected our account?   The short answer - It hasn't!   By now you’re probably well aware of the improper sharing of data with Cambridge Analytica through Facebook. It’s been three weeks since the news broke and even...

All your Facebook Live questions answered and a Free Checklist!   We’ve accumulated the most frequently asked questions regarding Facebook Live and answered them here for you.   So even if you’re just contemplating going Live or you’re looking to improve engagement, we’ve got you covered!     Who should be going Live on Facebook?...

  As a restaurant owner, does the thought of creating original content for Facebook leave you overwhelmed?   Are you a chef that dreads posting on social media because it takes too much time?   Creating a social media strategy doesn’t have to be time consuming. What if we told you, you could create meaningful...