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Have you given up on getting quality customer online reviews on Google, Yelp, etc? Are you plagued by 3 star and below reviews? Are people having trouble finding your business because it lacks quality online reviews? Online reviews continue to influence consumer’s perceptions and purchasing decisions, especially in the restaurant market. If you’re not concerned...

I hear it all the time. Jim, why does this Facebook page have more followers than mine? How do we get that many followers to like our page? It might surprise you that we’re not at all interested in page likes. Of course, we care that people like your page and want that number to...

Offers on Facebook provide a unique opportunity to reach your market right from your Facebook business page. Like traditional coupons, you can create customized and appealing offers to encourage new customers and repeat customers to an online shop or your brick-and-mortar store. However, unlike traditional print coupons, there’s very little cost to creating a discount...

One of the best ways to drive engagement on Facebook is using a video in your posts. Just check out these stats:   Facebook videos have increased 360% in newsfeed updates Branded Facebook videos earn on average a 13% organic reach and 6% engagement rate 100 million hours of Facebook videos are watched daily Facebook...

  1. Taking yourself too seriously   Unlike a print or television ad, social media is meant to be interactive. Here’s where you can have a little fun. Don’t be afraid to step out of the box.   Arby’s Facebook page is a great example of this.     They spent a whole campaign making...

  Give your page a polished look with our Social Media Image Quick Guide.   The images you use on social media say a lot about your brand. Are your images blurry, pixilated, or outdated?   Social media platforms will often reformat the images you upload so that they fit within their guidelines. If your...

  Looking to improve your social media presence?   Or just need help getting started?   Here are 3 tips to improve your social media presence.   #1 Create a Social Media Plan Developing a marketing plan for social media is a must. Most small business owners are overwhelmed by trying to take on multiple...

  Last week Facebook announced it was making some significant changes with regard to how business pages make connections on Facebook which you can capitalize on to increase sales.   Along with the constant changes to the algorithm, in early 2018 Facebook made it clear that it wants to bring people closer together. However, it’s...

  How do you know if your restaurant’s Facebook posts are actually being viewed?   How do you get more people to see your Facebook posts?   Engagement is the key to ensure your next post shows up in the Facebook user’s News Feed. Facebook metrics calculate just how many people are engaging with your...

    This is the final installment of our 6 part series, The Tried and True Method for Growing Your Facebook Fan Base   How we contributed up to 20% in sales growth for our independent business clients via Social Media.   What is an algorithm? Algorithm is just a fancy word for formula. With...