Category: Examples

  How do you separate your brand from the competition on social media?   Just how important is social media interaction for your brand?   How do you incorporate a human connection in a digital platform?   In my line of work, I find that most small businesses are underutilizing social media. Creating an effective...

  1. Taking yourself too seriously   Unlike a print or television ad, social media is meant to be interactive. Here’s where you can have a little fun. Don’t be afraid to step out of the box.   Arby’s Facebook page is a great example of this.     They spent a whole campaign making...

  Give your page a polished look with our Social Media Image Quick Guide.   The images you use on social media say a lot about your brand. Are your images blurry, pixilated, or outdated?   Social media platforms will often reformat the images you upload so that they fit within their guidelines. If your...

Think you need to hire a professional to take photographs of your food to use on social media?   No way!   In fact, most people recognize food images that look “staged” as it doesn’t present a realistic representation of what they would receive when they order in person. I think we can all agree...

  In this article, we’re looking at two reasons that Facebook is the ultimate social media platform for your small business or restaurant.   Two facts that prove everybody is on Facebook:   Popularity Demographics   When it comes to social media marketing, we see the same mistakes small business owners make over and over...

  Understanding your target audience is essential to creating an effective social media marketing plan to driving sales. If you have fantastic content and you’re showing it to the wrong audience, you’re missing the mark.     When developing a social media strategy for a prospective client, we always ask these two questions prior to implementation:...

All your Facebook Live questions answered and a Free Checklist!   We’ve accumulated the most frequently asked questions regarding Facebook Live and answered them here for you.   So even if you’re just contemplating going Live or you’re looking to improve engagement, we’ve got you covered!     Who should be going Live on Facebook?...

  Do you have only have 5 minutes or less a week to dedicate to social media?   Are you looking for a unique and valuable way to market your restaurant’s story?   We understand running a restaurant takes up a ton of time, and social media is probably an item that has landed on the back...

As a restaurant owner are you asking – Where do I start on social media?   Are you a chef and want to improve your online professional reputation?   Do you want to make time for social media but can’t because managing your business takes priority?   We understand running a restaurant takes up a...

This is part 4 of our 6 part series, The Tried and True Method for Growing Your Facebook Fan Base     How we contributed up to 20% in sales growth for our independent business clients via Social Media         In our last article we told you the right way to respond...