Even though this is an ever-evolving situation, there are a few things you, a small business or restaurant owner, can implement now for marketing in the current environment.
Are customers visiting your website to never return? Just how important is it to have a secure website? By the end of 2017, Google began flagging unsecured websites with something that looks like this: When internet users happen upon a site that does not have the necessary certificates verifying that they are a safe and...
If you’ve done any type of email marketing you’ve probably spent a lot of time looking at open rates. Open rates tell you how many people actually opened your email. High open rates mean people were interested in what you had to say, sell, or promote. It’s a great way to measure success. But what...
How do you make sure your emails are getting through? Do you have a good email reputation? I’ve been talking a lot recently about how to increase your email open rates. And with good reason! Email marketing has a great ROI! Research shows that for every $1 you spend on email marketing, you can expect...
Have you used email marketing in the past but quit? Looking for a new way to increase email open rates? Your email marketing strategy can increase your open rates with just a few tweaks. In this article, I’ll share with you a key tip to increase open rates and ultimately sales. Just in case, you’re...
In a recent article, I shared with you 5 common website mistakes that are losing you business. This week, I have 5 more (and just as important) tips that could make all the difference between gaining a loyal customer or turning one away. Here are 5 more common website mistakes that will turn customers away:...
